Free tool
Ten validated business ideas, matched to you.
Not sure what business to start? Answer a 3-step assessment about your skills, budget, and goals — the Idea Generator returns ten ranked ideas with real market framing behind each one.
How it works
Tell us about you
Three short steps: your experience and skills, your budget and time, and what you want the business to do for your life.
We validate against the market
Every idea is framed against real demand signals — not a random list, a ranked one, built for your situation.
Pick one and start the Path
Save your ideas with a free account, then take your favorite into the Startup Path — and to opening day.
After the ideas
An idea is a starting line, not a finish line.
The Idea Generator hands off to everything else in the Start track: the free Startup Path course, the vetted provider Network, and — when you're ready to build — the $49/mo Startup Companion that turns your pick into plans, guides, and a provider checklist.